EOC week 4 Favorite Super Bowl Ad

I enjoyed this commercial for Bud Light the most because of its humor factor. It gives Bud Lights idea of what extent people would go to for their beer. It targets the male demographic as all beer commercials do but instead of throwing a half naked woman on the screen they decided to play up our thoughts of humor when someone gets injured. The added "High 5" at the end of the scene just adds more humor to the commercial and does a great job of capturing the attention of the of the target audience just before showing a bottle and glass of beer promoting their brand.